Rules & Regulations

Exhibition stand staff are expected to dress in business or business casual attire appropriate to local custom and behave in an appropriate, professional manner. Given the Event’s global profile and their convening of an entire industry and ecosystem, exhibition stand staff come from a broad range of cultures and nations. GSMA asks that this diversity and inclusivity is reflected in the exhibition stand staff’s choice of clothing (e.g. clothing with political slogans or military fatigues would not be appropriate attire for an Event).

GSMA reserves the right to request that any exhibition stand staff alter their attire or leave the Event immediately if their appearance and/or conduct: (i) is inappropriate given the professional and global nature of an Event; and / or (ii) could reasonably be deemed to be offensive to other Event participants.