Brand awareness opportunities are designed to maximise visibility and ensure your company is seen by as many attendees as possible before, during and after MWC. These activations place your brand at the centre of the attendee journey, helping to build recognition and keep your business top of mind and draw attendees towards your physical space. Examples include brand-forward sponsorships such as the WiFi signage around the venue, water bottles distributed to all attendees and signage and advertising positions around the show and city
Sponsorship Opportunities
We've produced three videos on the key objectives facing most exhibitors and sponsors at MWC. Click on the buttons below for some inspiration and then learn more in the content below.
To hone in on the best opportunity to match your objectives, it is helpful to think about the format of promotional activity that works best for you. This could be:
- Sponsoring established and popular programmes around particular themes, where GSMA attracts the live audience, such as the #ChangeTheFace programme or Connected Industries or even becoming the overall sponsor of one of the six Event Themes.
- Speaking on stage within relevant events looking at certain technology enablers or industry verticals, such as New Frontiers, the Fintech and Mobile Commerce or Intelligent Healthcare Summits.
- Organising an event on the Networking Hub or the Nuclo restaurant to interact directly with delegates.
- Collaborating with us on sourcing 1:1 meetings with targeted and qualified guests via the MWC Connect programme.
- Running a session you fully own yourself, such as an invite-only 26-person roundtable, a live-streamed presentation on the Broadcast Stage or a full day’s 500pax theatre event!
Explore the full range of sponsorship, speaking, networking, lead generation and advertising opportunities at MWC27. Download the sponsorship brochure below to learn how you can elevate your brand, connect with key audiences, generate leads and showcase your thought leadership.
Brand Awareness
Lead Generation
Lead generation opportunities help you connect directly with potential customers, partners and prospects. They are designed to facilitate meaningful conversations, create business opportunities and deliver measurable commercial outcomes. Examples include the MWC Connect programme of sourcing targeted, qualified meetings, invite-only roundtables and topic-focussed networking events and VIP dinners.
Thought Leadership
Thought leadership opportunities position your organisation as an industry expert and trusted voice on the topics shaping the future of connectivity and technology. These opportunities give you a platform to share insights, showcase innovation and engage with senior decision-makers. Examples include speaking opportunities in the summit series focussed on particular technologies and industries, self-led partner programmes on stage and sponsorship of wider MWC programmes and features
Discuss your objectives with us!
Many more opportunities exist and your MWC Account Manager is waiting to speak with you to understand your objectives and propose suitable solutions.
